Research
Every project we take on we view as a unique challenge. The project is obviously special to you and in turn, is special to us. We start down every path by taking a thorough look at who your target audience is, what the competition is doing, and what your needs are. Following that we begin to formulate a plan to make your digital projects stand-out from the crowd and make a positive impact with your clients.
Learn
Research & Learn really go hand-in-hand, this first part really comes down to getting to know you, your project, and what we can do enhance your users experience. We never settle for "good enough" and will work with you until you are happy with the direction of the project.
Plan
Here we get into the real meat and potatoes of creative ideation. Armed with the research and knowledge we gained during the Learn & Research phase, we work as a team to make sure your digital project will function like a well-oiled machine from back-end development through to being an absolute visual knock-out.
Design
Once we've created a plan of action, we turn that into something visual, whether it is wireframes, storyboards or active prototyping. The goal is to create actionable outcomes and establish an architecture for user experience and user interactivity.
Build
This is where the magic happens folks. Have you ever thought about how a graphic knows how to dance across your screen or how a page knows how to load depending on where you clicked on the previous screen? Probably not, most people never question how things work online until all of the sudden they don't. During our Planning phase we figure out all of the potential user interactions and then do all the crazy nerdy stuff that makes sure it behaves. During the Build Phase we work, again, from back-end to front-end in-house testing as we go to make sure that the project looks good, functions bug-free, and accomplishes what we set out in the planning phase.
Test
and test and test. An ounce of prevention is worth a pound of cure. We do not release buggy or mediocre product. Just not gonna happen. We test and adjust until what you get is perfect. 'Nuff said.
Implement
Once we've ridden around on the build-test cycle, implementation time is when we prepare the project for the use in the real world. This stage using includes server management, data integration, and content handling.
Measure
One of the greatest things about the digital world is ones ability to truly measure the impact their online presence is having. We don't just make pretty sites with strong bones, we analyze results and can build reports on just how amazingly things are going. If something is great but not quite awesome enough, we will make suggestions and work with you to make it even better.
